content for all of the channels you use

Get high-performing creative for all your channels

soona makes it easy to get all the photo, video and UGC you need for your retail and marketing channels, like Amazon, TikTok, Shopify, Walmart, Target and more.

Lit sandalwood candle next to a glass bottle with a branch of white berries on a beige surface.

Smiling woman with braided hair resting her head on a white curved cushion on a bed.

Woman with long dark hair drinks orange juice in a bright kitchen with wooden chairs and a fruit bowl.

Hand holding brown bottle above brown scented candles and matching brown boxes on white blocks.

We’re built different

With soona, you save time and stay on budget without sacrificing quality.

Compare the process	Traditional content shoots
Book models & stylists	Coordinate all yourself or pay an expensive agency	Book hourly royalty-free models & stylists with a click
Shoot attendance	Travel or don’t attend & get stuck with assets that aren’t on-brand	Give live feedback & love your results
Scale systems	More content = months of additional wait time	Get updated content on demand
Investment	Average all-in cost is $5k-$10k	Get assets for 30% less than traditional shoots.
Edit turnaround	2-6 weeks	24-72 hours
Platform	Complex file management over email & no tools for optimization	Create, manage and optimize in 1 seamless platform, fuel growth with AI
AI	No AI tools or enhancements	Visual analytics, AI generated backgrounds, and AI editing tools.
Visual Performance	No clear content performance data for Amazon or Shopify	Insights and automations to improve sales by as much as 56%
Location	Scout locations & rent expensive spaces	Access soona’s network of studios, lifestyle spaces & props
Licensing & usage	Negotiation, fees & limited time usage (unless you pay more)	Own the license in perpetuity!

Your one stop shop for all your creative needs.

Everything you need to sell on Amazon

From product-on-white main images to A+ content, infographics, and product overview videos, soona creates Amazon product photography and video that meets every category requirement the first time. Brands who update their listings with soona content improve conversion and get to market faster — no compliance delays, no reshoots.

Dalmatian dog sitting and looking upward wearing a blue harness on a white background.

Content that wins on Walmart Marketplace

Walmart has its own image requirements and its own shoppers. soona builds Walmart product photography and video to spec — main images on white, lifestyle photos, infographics, and :30 product videos that help your listings stand out as the marketplace grows.

Smiling woman in white robe turns on black air purifier on wooden bedside table.

Scroll-stopping content for TikTok Shop

Selling on TikTok Shop takes more than a product photo. Pair studio photography with authentic UGC videos from vetted creators to build listings and ads that feel native to the feed — and convert like it.

Collage of diverse lifestyle images including smiling people, jewelry, food, and outdoor scenes.

Product photography for your Shopify store

our store is your brand's home base. Get Shopify product photography, GIFs, and video that keep your product pages consistent, on-brand, and built to convert — from hero images to full lifestyle sets.

Three white Each & Every body wash bottles on a glass shelf with water dripping off the shelf edges.

Fresh content for Instagram and Meta ads

Feeds move fast. Refresh your grid and your ad library with Instagram product photography, GIFs, and short-form video built for engagement — shot by soona, styled for your brand.

Purple MOOD Play Elixir box on green moss surrounded by colorful flowers against a blue sky.

Selling somewhere else? We've got you.

Squarespace, your own site, retail pitch decks, email — wherever your products show up, soona creates the photo and video to match. Book a custom shoot and direct it live from anywhere.

Kitchen countertop with olive oil bottles, garlic, figs, measuring cups, cookbook, and wooden spoon.

We are committed to real, human creators for real, human brands.

Our AI is in the background where it belongs. soona uses AI in a variety of processes in our proprietary platform from pre-production planning to post-production automations. But never in your actual content. (Unless you want it to.)

Four rounded buttons labeled AI crop, AI studio, AI search, and AI edit preview in blue text.

“Modern brands have to be more efficient and innovative than ever. But our belief is that it should never be at the expense of your most valuable asset: your brand. Our use of AI follows strict legal guidance and compliance across emerging regulations while remembering always: human creativity matters.”

Smiling woman with shoulder-length brown hair wearing a black blazer and red shirt.

- Liz Giorgi, cofounder and CEO of soona

“soona takes the guesswork out of any photo or video shoot. The guidance, processes, turnaround time and cost-savings is a no-brainer! It’s made my whole content-creating life so much easier."