get ready to add some festive flair with our spring holiday pack. this pack includes 5 holiday-centric photos. a GIF. and a hand model. it is everything you need to make your spring holiday campaigns pop!

preparing for a video shoot can be a daunting task. but it doesn’t have to be! if you know exactly what types of video assets your brand needs - provide us with a detailed shot list that separates each clip by angle. if you’re newer to video product process we can help! we expertly curated our video packs to meet both creative and technical best practices. if you’re still unsure you can schedule a call with sales or email us at hey@soona.co and they will guide you through our video process. chatting with our team ensures that your final video product will exceed your expectations.

be sure to include notes on where you'd like the video to begin and end as well as any music choices you may have. our editors will read your notes! if we need additional clarification - our customer support team will send you an email.

photo and video shoots are booked separately to ensure there is enough time to achieve all your goals. please create two separate bookings if you need both types of content.

GIFs are possible in a photo booking. you'll be able to build GIFs using the photos in your gallery.

want a complete video with a locked price? pick one of our video packs designed for specific business needs. you can build your own video too. each video clip is $93 and editing add-ons start at $9 each. you will pay a $93 booking deposit for your first video clip today to book your build your own shoot. you can buy as many clips as you like during your shoot.

video clips are the start and stopping of a recording up to 2 minutes long. at 1 camera angle. you can purchase the clips individually at $93 per clip and edit them on your own. or a soona pro can edit your clips together for $93 per clip plus a $99 flat fee. we also have editing add-ons. you can also select pro services (such as a model or styling). this is a prepaid nonrefundable fee and cannot be applied to the purchase of content.

stay seasonally relevant and make your socials pop with this sweet Valentine’s Day pack. it includes 3 photos. a GIF. a hand model. and festive props!

this pre-built photo shoot includes our most robust offering for a fashion brand. this pack includes 8 photos with a mix of model poses and mannequin styling to give customers a full view of how the clothes will look and fit.

this pre-built photo shoot includes 6 photos that encapsulate all the angles of your product and 1 360 spin video clip to show off the details. perfect for starting or building a gallery of all your ecomm imagery needs.

book with our custom manicure.

plus size mannequins are available at select studios. please send us a note at hey@soona.co for more info.

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no. we currently restrict shopping to grocery stores local to our studio. please use a food delivery service to deliver food from restaurants to our studio. 

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when an item is not available - our stylist will text you to offer a substitution or skip the item. you must opt-in to texting to receive stylists’ texts. 

you can check item availability at major grocery stores we frequently shop at: Whole Foods. Sprouts Farmers Market. Natural Grocers. Kroger. Safeway. Trader Joes. Target Grocery.

stylists hand-select your items and drop them off at our studio before your shoot. 

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we shop at grocery stores local to our studio. we commonly shop at major grocery stores: Whole Foods. Sprouts Farmers Market. Natural Grocers. Kroger. Safeway. Trader Joes. Target Grocery.

grocery shopping is the service that allows you to select 20 items found at grocery stores that our stylists hand select before your shoot.

ghost mannequins are a photo-based technique and are not available with our current video offering.

for the “floating” ghost mannequin effect we recommend using one of our ghost mannequins with removal pieces that allow us to photograph your product consistently and efficiently. if you’d like a model showcased in the photo - we recommend booking a full body model.

tops:

• shirts 
• blouses
• sweaters 
• jackets
• coats

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bottoms: 

• jeans
• trousers
• shorts
• skirts

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other:

• dresses
• underwear
• socks
• swimwear 
• hats

ghost mannequin refers to the post-production technique that removes a mannequin from a photo to achieve a seamless “floating” effect with your product. the final result showcases your products’ tailored shape and fit.

an additional styling service is required to have your product styled in a lifestyle scene or with props during your shoot.

our crew will spend up to 1 hour for assembly before the shoot and up to 1 hour of disassembly after the shoot. if your products require more than 2 hours for assembly and disassembly - you may be required to add multiple furniture assembly add-ons.

to get your nail brand or product looking its best on a model - book with our custom manicure [link] service. the model(s) will take your product to a local salon and have a professional nail tech apply your product before the shoot.

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please prepare to send an extra set or two of your product. one for photographing. and another for our models to take to the nail salon.

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furniture products are larger products usually found in a house. office. or business space. furniture products may require power tools to assemble.

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furniture includes: 

• stools
• chairs
• sofas
• tables & desks
• dressers
• shelves 
• beds

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please share your product assembly instructions via email or ship them with your product. 

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furniture assembly is the service we require when your furniture product ships in multiple pieces and needs to be put together to a complete stage so it's shoot ready.

steaming includes prep time to ensure your items are wrinkle free before your shoot begins. it does not include a stylist on set to style your steamed items. styling will be required if you’d like your items styled on your shoot.

we can steam up to 20 items. more than 20 items will require multiple steaming upgrades.

our crew will ensure your items are steamed before your shoot begins. they will also continue to steam your items during the shoot as needed.

our in-studio crew will steam and prepare your items for your shoot.

we can steam mid to large size wrinkle prone items. we commonly steam:

• apparel
• bed sheets
• duvets
• pillow cases
• curtains
• table cloths
• fabric swatches

an additional styling service is required to have your product styled in a lifestyle scene or with props during your shoot.

our crew will spend up to 30 minutes for assembly before the shoot and up to 30 minutes of disassembly after the shoot. If your products require more than one hour for assembly and disassembly you may be required to add multiple non-furntiture assembly add-ons.

non-furniture products are smaller products that may require materials such as:

• tape
• glue
• scissors
• paint & brushes 
• needles & thread
• staples
• push pins
• hooks
• wires
• command strips
• nails & hammer 
• yarns & strings 
• dyes & fabric coloring 

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non-furniture includes: 

• hanging pieces & wall decor (picture frames + wall art)
• tech devices
• arts and crafts
• puzzles 
• inflatable products (paddle boards)
• tents
• toys

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please share your product assembly instructions via email or ship them with your product.

non-furniture assembly is the service we require when your non-furniture product ships in multiple pieces and needs to be put together to a complete stage so it's shoot ready.

yes! stylists can create texture swatches of your beauty or art products on acrylic surfaces or models (requires a model pro service).

soona offers select FREE props for your shoots. if the prop you're requesting is not on our list - please plan to send us the prop(s) with your product.

if you're looking for food or beverages in your content: add on grocery shopping + your stylist will shop fresh items from local stores before your shoot starts.

during your shoot our stylists efficiently execute the shot list and shoot goals you provide. the stylist follows your creative direction to capture your vision and ensure each shot is high-quality.

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defining your brand's creative vision. creative direction. building your shot list. or managing your creative project are out of the scope of our styling service. you must provide a shot list and shoot goals before your shoot for our stylists to review and follow.

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you can communicate live with stylists during the shoot on the kickoff call and live chat. please provide clear shot lists and shoot goals before your shoot so your stylist can review and execute your expectations.

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if you'd like to discuss your goals and have support building your shot list: add the producer pro service.

a soona stylist brings your vision to life by serving as an extra pair of skilled hands and creative eyes during your shoot. they efficiently execute your shot list as quickly as possible resulting in eye-grabbing imagery that truly allows your product to shine and meets your brand goals.

stylists are essential for shoots with complex shot lists and stylized inspiration images. the photographer focuses on capturing high-quality images. the stylist artfully sets up scenes and adjusts your product and props to achieve your vision.

soona requires styling for the following shoot types:

• 5+ items styled in a single shot
• swatches to highlight texture or color
• food or ingredients styled with your product
• pinned and adjusted clothing and accessories
• bedroom scenes + other decorated lifestyle setups
• to recreate the style of a shot you saw somewhere else

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still not sure? email us at hey@soona.co with your vision or inspiration images and we’ll make a recommendation. after you book and we review your goals: we may require styling if we believe it’s essential to reaching your content goals.

on occasion we have other pet types beyond cats & dogs available. the other pet types available can vary. we recommend using filters during model selection to find our “other” pet types.

yes! attendance is required for all shoots with models so you can give live feedback. we want you present so we capture your content just the way you need it! 

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if you are not present at your shoot we will do our best to achieve your goals. if you would like more content with your model: you must book another shoot.

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our model selection process allows you to filter through our model directory after you book. filter by pet type. weight. and other measurements in order to find the perfect pet for your brand.

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if you’re not seeing a pet type you are looking for - email hey@soona.co with your preferred pet details and we will let you know our options.

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all soona pet models undergo a test shoot to ensure quality photos and direction can be taken. dog models have basic obedience training (sit. stay. lay down) and cats have the proper temperaments to make a shoot successful.

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if your goals require tricks or special commands: provide detailed descriptions about what actions the pet model must be able to perform. our crew + pet model owners will review and assess this information accordingly before agreeing to work on the shoot.

if you would like to have the hair + makeup artist style a person on camera - please email hey@soona.co. 

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our team will assist in your booking process and source an artist that is comfortable being on camera to perform the tasks.

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note: an additional full body model fee will be required on top of the hair + makeup fee.

soona models arrive with natural hair + little to no makeup. all hair + makeup is done by the models at home before they arrive.

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if you wish to have the model’s hair or makeup styled professionally - you must book the hair + makeup service in addition to the full body model.

soona hair and makeup artists can accomplish up to two natural hair + makeup looks within one hour. (we can style + photograph one look about every 30 minutes.)

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if your shoot goals require changing hair or makeup styles during the session be prepared to account for the extra styling time the artist needs to change the look.

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if you have questions about your specific shoot needs + need duration suggestions email hey@soona.co.

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general rule of thumb - 2 people can be styled by 1 hair and makeup artist within a one hour time period.

if you need 4 models styled within one hour - 2 hair and makeup artists will be required. 

if you need 4 models styled within two or more hours - only 1 hair and makeup artist is needed.

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if you have questions about your specific shoot needs - please email hey@soona.co for booking suggestions.

expect around 15 minutes of extra time per nail change for the model to switch sets if press on nails must be changed.

yes! if you wish to have multiple colors showcased on your model’s nails at one time you must book with multiple press on sets (one for each color). then be sure to describe how you want the nails mixed + matched with as much detail as possible. the models will apply them according to the directions before the shoot begins.

to get your nail brand or product looking its best on a model - book with our custom manicure service. the model(s) will take your product to a local salon and have a professional nail tech apply your product before the shoot.

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please prepare to send an extra set or two of your product. one for photographing. and another for our models to take to the nail salon.

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email hey@soona.co with reference photos of your desired look. we may be able to work some soona magic and provide your request! if your desired nail look is unavailable as a press on - book with our custom manicure service to achieve your shoot goals.

our directory is constantly changing! get a sneak peek of who may be available on our models page to see what kinds of people we may have available for your shoot.

after you book, you’ll be able to see all available models and filter by traits such as age, gender, skin tone, sizes, and more to find your perfect fit. if you can’t find who you’re looking for, email us at hey@soona.co with the details of your preferred model + we will let you know what options are available.

yes! attendance is required for all shoots with models so you can give live feedback. we want you present so we capture your content just the way you need it! 

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if you are not present at your shoot we will do our best to achieve your goals. if you would like more content with your model you must book another shoot.

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we pride ourselves on bringing everyday people local to our studios into our model directory! this allows us to celebrate diversity + accessibility + inclusivity. 

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our models have a wide variety of experience in production. all models have one test shoot with soona and all operate under the same soona standards and expectations.

our standard wardrobe is white t-shirt and dark jeans with neutral colored close-toed shoes. 

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if you want the models to wear something different - please plan to send us those clothing items. soona will provide your selected model's sizing and measurement information after model selection! we will start scheduling + coordinating your shoot after all wardrobe pieces arrive in studio.

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hot tip: we always recommend sending a few different sizes over to ensure we have a good fit on hand.

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soona models arrive with clean nails. natural hair. and little to no makeup. and nail prep is done by the models at home before they arrive.

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we have professional hair and makeup or manicure upgrades you may add.

yes! virtual shoot attendance is required so you can give live feedback and we can capture your content just the way you need it.

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if you do not attend we do our best to capture your goals. if you'd like more content with the hand model after we wrap: you must create another booking and pay for the hand model service.

we suggest you make a booking dedicated to just model shots. this may mean you create two bookings - one for model photos and another for non-model photos. 

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for example: if you need 16 photos with no model and 12 photos with a hand model we suggest you book one hand model shoot in the 10-15 photo range. and book another shoot without a model in the 16-25 photo range. 

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if you have special shoot needs or need help with booking reach out to hey@soona.co for suggestions!

the hand model service includes clean and unpolished nails that are cared for by the model themselves at home. 

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your model's hands will be moisturized and cuticles trimmed. nails will be free of dirt and no longer than 1 cm in length above the fingertip.

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- if a color or a standard nail look + length is desired -use our press on manicure service for $39 per model.

- if you need your products applied to a model’s nails - use our custom manicure service for $109 per model.

for content that features anything more than hands (such as face. upper arms. torso. legs or feet) please book a full body model.

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hand model shots can also be achieved with a full body model.

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all soona models are everyday people local to our studios. we have a wide variety of ages. skin tones. and genders. you can preview our model directory for each city on models.soona.co. 

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you’ll select your top choice models for your shoot after you complete your booking.

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specific details (such as measurements) can be accessed during or after your selection process.

you remain in your purchased tier until all photos credits are used. you must purchase the minimum number of photos within a given tier to get access to that tier’s benefits. for example: if you are in preferred 50 today and use all 50 credits - but would like to be in preferred 200 - you must purchase 200 more credits.

soona preferred applies to photos only. we are creating an option for video - stay tuned for updates.

with our standard soona experience: soona will schedule your shoot at the next available time once we have confirmed that your product is in the studio this is typically an average of 10 days.

for our preferred clients: you’ll share the days and times that work best for you with your account manager and they will prioritize your shoot to best meet your request. 

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with our standard soona experience: each photo includes one complimentary touch-up. we offer premium add-ons* for $9 each if your photos need more custom editing. 

for our preferred clients: preferred plans include free premium editing. this is a client favorite. 🎉one photo credit equals one photo deliverable in the soona platform. need more than one variant or crop? additional versions or variants are $9 each.

*premium add-ons include: 

• change background color
• PNG file with transparent background or pure white
• product touch-up
• smooth skin
• pattern creation 
• photoshop touch ups
• raw file delivery 

with our standard soona experience: you build your own photo shoots + share your shot list. and once we receive your product - join your live shoots within the self-guided virtual shoot platform. our support team offers chat and email support if you need help. 

for our preferred clients: account management unlocks a dedicated point of contact at soona. this includes a monthly check-in call to learn your goals and make personalized booking recommendations. your account manager will also work directly with you to schedule your upcoming shoots at a date and time that works for you. if you need a more robust shot list support and a pre-shoot call: add the producer pro service to your shoot.

yes! virtual shoot attendance via chat is required so you can give live feedback and we can capture your content just the way you need it.

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if you do not attend we do our best to capture your goals. after we wrap, if you'd like more content with the hand model: you must create another booking and pay for the hand model service.

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the hand model service includes clean and unpolished nails that are cared for by the model themselves at home. 

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your model's hands will be moisturized and cuticles trimmed. nails will be free of dirt and no longer than 1 cm in length above the fingertip.

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- if a color or a standard nail look + length is desired - use our press on manicure service for $39 per model.

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- if you need your products applied to a model’s nails - use our custom manicure service for $109 per model.

for content that features anything more than hands (such as face, upper arms, torso, legs and feet): book a full body model! 

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hand model shots can also be achieved with a full body model.

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all soona models are everyday people local to our studios. we have a wide variety of ages. skin tones. and genders. you can preview our model directory for each city on models.soona.co. 

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you’ll select your top choice models for your shoot after you complete your booking.

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specific details (such as measurements) can be accessed during or after your selection process.

inside our Etsy starter pack you’ll receive 5 photos and 1 hand model. what we recommend: utilize our white and colored backgrounds to capture multiple angles. insert your brand elements. bring your product to life with your included hand model in two lifestyle settings to really give your customers a feel for what your products might look and feel like in their hands.

our fashion starter pack includes 9 photos + a ghost mannequin and our professional fashion stylists to perfectly convey the details and dynamism of your clothing. these assets are perfect for any application. ecommerce shop. social channels. print. catalogs. and more!

whether you want to focus on one product or three we take the crispiest and cleanest images of your product from all angles. stitch them together. create a 10-second video to show off your product. how does it work? if you send us 3 products we’ll create 1 spin video for each product. if you have 1 product we’ll work those angles and get you 3 different spin videos.

any brand registered in the Amazon Brand Registry can now upgrade their product details page to include A+ content - formerly known as Enhanced Brand Content. this rich set of tools can improve sales by 5.6% as it allows you to supercharge your appearance in Amazon search and improve the overall conversion rate of each product details page on Amazon. 

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learn more on Amazon.com

inside this pack you’ll receive 10 images based on Amazon A+ Content best practices. this includes 4 images of your product on a pure white backdrop and 6 images of your product in our lifestyle settings. add your brand elements. play with props. the best part? work with our creative crew to create 2 video assets to show how your product works. utilize your included full-body model to bring your product to life. the Amazon A+ Content premium pack gives you both best practice recommendations. elevated assets. versatility. guaranteed content to convert by taking advantage of the A/B testing features available on the Amazon platform.

your creative team will closely follow the predetermined shot list. but wait. there’s more! our team will take as many photos as we can in our allotted time slot allowing you to always come back and re-shop your gallery for the standard $39 a la carte pricing.

packs are pre-defined shot lists curated by our team to meet both the creative and technical best practices of various marketplaces and industries. we’ve defined the number of assets and bundled in discounts based on platform recommendations.

any brand registered in the Amazon Brand Registry can now upgrade its product details page to include A+ content - formerly known as Enhanced Brand Content. this rich set of tools can improve sales by 5.6% as it allows you to supercharge your appearance in Amazon search and improve the overall conversion rate of each product details page on Amazon. 

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learn more on Amazon.com

inside this pack you’ll receive 11 images according to Amazon A+ Content best practices. This includes 2 images of your product on a pure white background and 4 images of your product on a colored seamless backdrop and 5 images of your product in a lifestyle setting. choose your own journey with your colored backdrops and an included hand model to bring your product to life. the best part? With the variety of the Amazon A+ Content Basic Pack you can take advantage of the A/B testing features available on the Amazon platform. 

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need more? check out our Amazon A+ Content Premium pack which includes video and a full body model.

stylists can unpack and spruce up your assembled products for shoot readiness. products or props that arrive in unassembled pieces will require our $79+ non-furniture assembly or $149+ furniture assembly service.

soona offers FREE props in-studio for your shoots that you can view here. not seeing the props you want? ship us your own!

if you're looking for fresh foods + beverages or ingredients for your shoot our stylists can source the items at local stores with our grocery shopping service for $149 + cost of goods.

our fashion stylists can:

• steam up to 5 items
• pin + fit apparel on models
• create garment + accessory flatlays

shoots that have 6 or more wrinkle prone items will require adding our $99 steaming service. if you're looking to include a mannequin in your shoot you can book our ghost mannequin service starting at $249 for seamless floating shots of your apparel.

our fresh ingredient stylists can cut and assemble pre-cooked food + ingredients that you ship to our studio. our kitchens are prop kitchens therefore stylists are unable to cook or bake in-studio. stylists can't handle raw meat. poultry. or fish for the health and safety of our studio crew and visitors. if you want cooked or baked meals please use a food delivery service to deliver the meals to our studio the day of your shoot.

you can communicate live with stylists during shoot kick-off calls at the start of a shoot and using the chat feature during the shoot. please provide clear shot lists and shoot goals before your shoot so our stylists can review and execute on your expectations.

if you're looking to talk to a soona team member before a shoot for production and shot list support you can use our producer service starting at $999.

during your shoot our stylists efficiently recreate the shot list and shoot goals you provide. our stylists follow your creative direction to setup scenes and capture your vision. stylists add an extra set of hands to your shoot + helps bring your vision to life. stylists do not define your brand's creative vision or managing your creative project. you must provide a shot list and shoot goals before your shoot for our stylists to review and follow.

the price of a stylist ranges from $249-$499.
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$249 = 1 - 5 price (1 hour)        
$299 = 5 - 10 price (2 hours)
$349 = 10 - 15 price (3 hours)
$499 = 15 - 25 price (4 hours)        
$499 = video (4 hours)

we pride ourselves on bringing everyday people local to our studios into our model directory. this allows us to celebrate diversity. accessibility & inclusivity. we offer a wide range of relatable models who have different levels of experience in production. all soona models undergo a test shoot and all operate under the same soona standards and expectations.

‍

we suggest you make a booking dedicated to just model shots. this may mean you create two bookings - one for model photos and another for non-model photos. for example: if you need 16 photos with no model and 12 photos with a hand model - we suggest you book one hand model shoot in the 10-15 photo range. and book another shoot without a model in the 16-25 photo range. if you have special shoot needs or need help with booking reach out to hey@soona.co for suggestions!

yes! attendance is mandatory for all shoots with models. this is to ensure that you can give live feedback to the model(s) and we can capture your content just the way you need it. if you are not in attendance for your virtual shoot with models - we will shoot for 1 hour. in these cases: if you would like more content with the model(s) you must create another booking.

1. create a booking on book.soona.co
‍2. select the number of images you are looking to purchase
3. select your models and any upgrades
4. pay the model booking fee and book your shoot
5. select your top model preferences + model details in your created booking's pro services tab
6. sit back and relax as we book your most preferred available model
7. join your shoot + watch the magic happen!

all of our models for each city are featured on models.soona.co. you will be able to select your top choice models for your shoot after you book. if you need more specific details on the models (such as measurements) we will be able to supply those details for you during or after your selection process.

you pay a one-time fee for every soona model and that's it! there are no usage and renewal fees - so you never have to worry about where or when you can use your content! model prices at modeling agencies can be variable and booking fees can differ from model to model. there are also usage + renewal fees to use the content after the shoot and there may be extra fees added due to contract negotiations.

ship your products and share what you want to create. not sure what shots you need? soona has packs that make it SUPER easy for you. check them out here!

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your creative team will closely follow the predetermined shot list. but wait. there’s more! our team will take as many photos as we can in our allotted time slot allowing you to always come back and re-shop your gallery for the standard $39 a la carte pricing.

soona was founded by Liz Giorgi and Hayley Anderson after realizing how hard and expensive it is to create professional photo & video. Liz and Hayley are a dynamic founding creative team with a shared vision of using tech to enhance the work of creatives and improve access to high-quality custom content.