how does soona work?





Plan a shoot in minutes - not days
Share your goals & plan your shoot in just a few steps. Select & pay for models & upgrades at this time.

Join your shoot & approve selects in real-time
Attend the live shoot from the platform. Collaborate with your photographer & give approvals in real time.

Order assets & get edits in 24 hours
Purchase what you love for $39 per photo + editing and $93 per video clip. Get free editing & assets in 24 hours with the Standard plan.

Optimize & improve performance
Measure listing performance over time, get actionable recommendations & instantly generate brand-ready imagery using AI.
frequently asked questions about soona
what do I need to do after I book?
After you complete your booking, complete the action items listed on the details tab of your booking. Once all of your action items are complete and we have your product in studio, we will get you on the schedule for our first available date and time.
How can I get on the schedule sooner?
When we receive your product, we get you on the schedule for our earliest available date and time. If you would like to be scheduled sooner, you can join our waitlist. Sometimes we have last minute cancelations and can get you on sooner. You must have open availability to sign up for the waitlist.
you received my product - how long until we can shoot?
We aim to schedule your shoot as quickly as possible once we receive your product. This time can vary depending on lifestyle preference and pro-services. Shoots with pro services require additional coordination, which may extend the time to schedule your shoot. We recommend always selecting 3 models reflecting high availability. Please double check that you've filled out any and all forms on the pro services tab of your booking. You will receive an email confirmation once we have you on the calendar.
how does shipping work?
soona provides your first USPS label free! Click on the details tab of your booking and scroll down to the “ship your product” section. Click options + “create shipping label”.

What about return shipping?
During booking, you’ll share your preference for what to do with your product post-shoot.
Store: soona’s fast pass program stores your product and props in studio until your next shoot. $49 per month.
Return: We’ll send it right back for the cost of the label.
Discard: We’ll safely discard your product in a way that protects your brand.
I’m not sure what to book! can soona recommend a booking?
We offer 2 types of shoots: Packs and build your own bookings.
Select “build your own” to choose each detail of your shoot and pay a la carte.
Not sure what you'd like? Select a pack! These shoots are discounted and created with ecommerce and social media best practices in mind.
Still have questions? Email our team at hey@soona.co and we will create a customized booking for you based on your goals.
do I get to choose my date and time for my shoot?
After you complete your booking, you will fill out your general availability. Once we receive your products in studio, our scheduling team will pick a date and time that works best for your availability and to give you the best experience possible based on your shoot goals. You will receive an automated email with your shoot date and time.
Have a conflict with the time ou received? Please let us know asap and we will do our best to get you rescheduled for a time that works better. In the event that you need to reschedule, we require 2 business days notice.
I am outside of the US - do I still get a free shipping label?
The free shipping label is only available for shipments within the United States.
I’m not shipping a product because it’s already at your studio - how do I proceed?
Visit the details tab of your booking and scroll down to “ship your products” + “shipping options”. Then select “use stored products” and add the products you’d like us to capture on that booking. This will notify us that your products are already in studio. Once all packages have been added, select "I'm done shipping".
I shipped my product! where do I add tracking?
Visit the details tab of your booking and scroll down to “ship your products”. Select "shipping options" + "add a tracking number". This lets us know your product is on the way. Once all packages have been added, select "I'm done shipping".
will we have a call to plan before the shoot?
All shoots start with a kickoff call with your creative crew. You will be able to go over the creative details, shot list and the goals for your shoot at this time. If you would like to have a designated point of contact prior to your shoot scheduled time, you can add the Producer pro service to your booking. Learn more about this additonal service here.
rescheduling + cancellations + refunds
Rescheduling: You may reschedule your shoot one time by emailing hey@soona.co no later than 2 business days before your booking. We’ll do our best to accommodate a better time.
Cancelations: Your booking is good for a full year from the date of purchase. Your booking deposit is non-refundable. If you'd like to cancel your booking: you will forfeit your deposit. Please reach out to hey@soona.co to cancel your booking. You can review our full terms here.
Refunds: soona does not provide refunds. If you are not thrilled with your content, we will make it right! Please reach out at hey@soona.co and we’ll work together to create content you love.
how do I add a promo code?
Enter the promo code on the downpayment screen where it says “promo code”. Make sure to enter this code when booking (NOT when checking out after a shoot). You can apply one promo per build your own booking and cannot apply a promo to an existing booking.
can I edit or cancel my order?
If you need to make changes to your order: please email hey@soona.co asap and we will do our best to accommodate changes. We cannot make changes to your order after your edits have been delivered. soona does not provide refunds.
what is fast pass?
With the fast pass you can:
- Store your package at the soona studio
- Get fast pass access to scheduling
Fast Pass allows up to two 20 x 20 x 20 boxes. Oversized items are subject to additional fees. The $49 recurring fee is billed monthly on the day you signed up to the last card on file. Should you cancel storage prior to the end of the month there is no proration in billing.
Note: when making your next booking: select the “my product is already at soona” option.
After you create your booking: under the “ship your products” tab please click “options” and then “use stored products” to let us know which of your stored products we’ll be using on that shoot. Your shoot cannot be scheduled without this!
How can I get on the schedule sooner?
When we receive your product, we get you on the schedule for our earliest available date and time. If you would like to be scheduled sooner, you can join our waitlist. Sometimes we have last minute cancelations and can get you on sooner. You must have open availability to sign up for the waitlist.
What is included in the $149 studio fee?
The $149 studio fee unlocks access to the virtual shoot platform, network of studios, props, backdrops & lifestyle sets. This fee is paid at the downpayment of each booking created.
For $7 more, the Basic plan includes free studio fees for a year and use of the AI Studio tool. This is our recommendation to get the most value out of soona!
FAQs
you've got questions.
we've got the answers.
not seeing your question above? please email us at hey@soona.co and we will respond within 24 hours!
