our #1 most asked question:

how does soona work?

Plan a shoot in minutes - not days

Share your goals & plan your shoot in just a few steps. Select & pay for models & upgrades at this time.

(non-members pay the Studio pass for $149 per booking)

Join your shoot & approve selects in real-time

Attend the live shoot from the platform. Collaborate with your photographer & give approvals in real time.

Order assets & get edits in 24 hours

Purchase what you love for $39 per photo + editing and $93 per video clip. Get free editing & assets in 24 hours with the Standard plan.

Optimize & improve performance

Measure listing performance over time, get actionable recommendations & instantly generate brand-ready imagery using AI.

frequently asked questions about soona

still have questions?

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How can I get on the schedule sooner?

When we receive your product, we get you on the schedule for our earliest available date and time. If you would like to be scheduled sooner, you can join our waitlist. Sometimes we have last minute cancelations and can get you on sooner. You must have open availability to sign up for the waitlist.

building your shoot

you received my product - how long until we can shoot?

We aim to schedule your shoot as quickly as possible once we receive your product. This time can vary depending on lifestyle preference and pro-services.  Shoots with pro services require additional coordination, which may extend the time to schedule your shoot. We recommend always selecting 3 models reflecting high availability. Please double check that you've filled out any and all forms on the pro services tab of your booking. You will receive an email confirmation once we have you on the calendar.

building your shoot
building your shoot
during your shoot
after your shoot
pricing

What’s the minimum commitment for a membership?

You can proceed with monthly membership or pay annually to unlock savings with payment upfront. We have found the creative platform adds the most value to our clients on an ongoing basis. We offer flexible monthly payments within our enterprise plans.

What is included in the $149 studio fee?

The $149 studio fee unlocks access to the virtual shoot platform, network of studios, props, backdrops & lifestyle sets. This fee is paid at the downpayment of each booking created.

For $7 more, the Basic plan includes free studio fees for a year and use of the AI Studio tool. This is our recommendation to get the most value out of soona!

Memberships
Enterprise

How do I know your photographers, models and stylists are the best of the best?

Our crew is made up of proven professionals with collective experience across thousands of brands and dozens of industries. We know our stuff when it comes to ecommerce channels and what sells where, and that expertise is baked into all our training, outputs, and tech.

We only hire photographers from the top 1.5% of all applicants and have built up a team of specialized stylists in apparel, pet, food, hair, makeup, set design, and more to serve a wide range of brands and production needs.

How long does it usually take to get up and running with soona?

Most of our customers book their first shoot within 4 weeks of their first call. Most shoots are scheduled within 3 to 5 business days of your products arriving in our facilities.

How does soona integrate with our internal teams and processes?

Not only does soona integrate with Shopify, Amazon, and Canva right out of the box to connect with your ecommerce content workflows, enterprise customers get dedicated account management to assist you at every step from your 1st shoot to your 400th and beyond.

Are virtual productions even good? I like being on set.

You always have the option to attend in person on the day of your shoot or join remotely from inside the platform via our revolutionary virtual photoshoot. Either way, soona shoots are interactive, collaborative experiences where you'll be able to chat with the crew and give real-time feedback during the shoot. Just one of many reasons enterprise brands love our live studio shoots? They can keep their shoot going in the background and invite as many people as they want, without increasing their costs. So invite your agency partners. Your retail team. Your intern too. There is no limit to the number of seats who can attend a soona live studio shoot.

How do I know soona will “get” our brand?

Enterprise customers get dedicated account management that includes creative onboarding, customized platform setup, and pre-production with our crew to help us learn your brand and your needs. We make your brand standards visible and easy to share across your soona account and content, so they’re not just stuck in a slide deck or, worse, in someone’s head.

Once you integrate your Shopify and Amazon stores, your soona account will also feed in your product listings for a visual mood board of all your approved brand imagery. This serves as an essential onboarding resource, and helps us get more familiar with your brand as you develop more content in soona.

Fast, cost-effective, and on-brand? What’s the catch?

soona works thanks to a combination of logistics wizardry and purpose-built technology led by award-winning creatives and ecommerce industry veterans. Our unique approach puts economies of scale to work to create savings at higher outputs where the traditional agency model would struggle to keep up.

Put simply, we’ve used software to replace the tasks that used to take dozens of emails, spreadsheets and phone calls to sort out. That helps us get to set faster and deliver more content to you in less time—all while building meaningful career progression for the top 1.5% of creatives in our markets.

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FAQs

you've got questions.
we've got the answers.

not seeing your question above? please email us at hey@soona.co and we will respond within 24 hours!

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