soona   we create the best content for commerce   soona   we create the best content for commerce

add to cart show

Shinesty: Jens Nicolaysen


In this month’s episode Liz sits with Jens Nicolaysen of Shinesty, a DTC company that specializes in humor themed apparel. After trying to figure out ultimately what the company’s mission could become, the team behind the brand landed on one key: to force the world to take itself less seriously. Listen in on how Jen and his cofounder used marketing, visuals, and comedy to make one of the most out there and successful garment brands to date.

learnings from episode
learnings from episode

"it takes time and effort to craft an email. this one lands with lots of value."
- Renee W.

🎉 join more than 50K subscribers