how does soona work?
book
plan your shoot in just minutes! build your own photo or video shoot or select a pre-priced pack.
prep
finalize your shot list and select your models! ship us your products in order to get on the schedule.
attend
every shoot starts with a kickoff call. see content appear in real-time and give feedback through our live chat!
shop
only pay for what you love: $39 photos & $93 video clips. select edits during check out. get your content back in 24 hrs.
frequently asked questions about soona
do I need to join my virtual shoot with a hand model?
yes! virtual shoot attendance is required so you can give live feedback and we can capture your content just the way you need it.
if you do not attend we do our best to capture your goals. if you'd like more content with the hand model after we wrap: you must create another booking and pay for the hand model service.
do hand models arrive with manicures?
the hand model service includes clean and unpolished nails that are cared for by the model themselves at home.
your model's hands will be moisturized and cuticles trimmed. nails will be free of dirt and no longer than 1 cm in length above the fingertip.
- if a color or a standard nail look + length is desired -use our press on manicure service for $39 per model.
- if you need your products applied to a model’s nails - use our custom manicure service for $109 per model.
what kind of models are available?
our models are everyday people local to our studios - and our directory is constantly changing! log into your soona account to browse our directory at book.soona.co/directory to see what kinds of people we may have available for your shoot.
after booking, you’ll filter and select your top preferred models.
if you can’t find who you’re looking for, email us at hey@soona.co with the details of your preferred model + we will let you know what options are available.
how do soona prices compare to a modeling agency?
prices at modeling agencies can be variable and booking fees can differ from model to model. there are also usage + renewal fees to use the content after the shoot and there may be extra fees added due to contract negotiations.
at soona you pay a one-time fee that is the same for every soona model. and that’s it! there are no usage or renewal fees - so you never have to worry about where or when you can use your content!
do I need to join my shoot if I book a model?
yes! attendance is mandatory for all shoots with models. this is to ensure that you can give live feedback to the model(s) and we can capture your content just the way you need it.
how much experience do your models have?
we pride ourselves on bringing everyday people local to our studios into our model directory! this allows us to celebrate diversity + accessibility + inclusivity.
our models have a wide variety of experience in production. all models have one test shoot with soona and all operate under the same soona standards and expectations.
can I talk with my stylist before a shoot?
you can communicate live with stylists during shoot kick-off calls at the start of a shoot and using the chat feature during the shoot. please provide clear shot lists and shoot goals before your shoot so our stylists can review and execute on your expectations.
if you're looking to talk to a soona team member before a shoot for production and shot list support you can use our producer service starting at $999.
are stylists creative directors?
during your shoot our stylists efficiently recreate the shot list and shoot goals you provide. our stylists follow your creative direction to setup scenes and capture your vision. stylists add an extra set of hands to your shoot + helps bring your vision to life. stylists do not define your brand's creative vision or managing your creative project. you must provide a shot list and shoot goals before your shoot for our stylists to review and follow.
what's the price of a stylist?
the price of a stylist ranges from $249-$499.
$249 = 1 - 5 price (1 hour)
$299 = 5 - 10 price (2 hours)
$349 = 10 - 15 price (3 hours)
$499 = 15 - 25 price (4 hours)
$499 = video (4 hours)
what’s included?
inside our Etsy starter pack you’ll receive 5 photos and 1 hand model. what we recommend: utilize our white and colored backgrounds to capture multiple angles. insert your brand elements. bring your product to life with your included hand model in two lifestyle settings to really give your customers a feel for what your products might look and feel like in their hands.
what does fashion styling include?
our fashion stylists can:
- steaming up to 5 items per hour booked
- pin + fit apparel on models
- create garment + accessory flatlays
steaming for large quantities of items will require adding our steaming service. if you're looking to include a mannequin in your shoot you can book our ghost mannequin service starting at $249 for seamless floating shots of your apparel.
how many items can you steam during my shoot?
we can steam up to 20 items. more than 20 items will require multiple steaming upgrades.
how many press on colors can we book in one shoot?
as many as your shoot duration allows! expect around 15 minutes per nail change for the model to remove and reapply a new color.
how was soona started?
soona was founded by Liz Giorgi and Hayley Anderson after realizing how hard and expensive it is to create professional photo & video. Liz and Hayley are a dynamic founding creative team with a shared vision of using tech to enhance the work of creatives and improve access to high-quality custom content.
what if I don't need a model for the entire shoot?
we suggest you make a booking dedicated to just model shots. this may mean you create two bookings - one for model photos and another for non-model photos.
for example: if you need 16 photos with no model and 12 photos with a hand model we suggest you book one hand model shoot in the 10-15 photo range. and book another shoot without a model in the 16-25 photo range.
if you have special shoot needs or need help with booking reach out to hey@soona.co for suggestions!
do I need to join my shoot if I book a model?
yes! attendance is mandatory for all shoots with models. this is to ensure that you can give live feedback to the model(s) and we can capture your content just the way you need it.
how much experience do your models have?
we pride ourselves on bringing everyday people local to our studios into our model directory. this allows us to celebrate diversity. accessibility & inclusivity. we offer a wide range of relatable models who have different levels of experience in production. all soona models undergo a test shoot and all operate under the same soona standards and expectations.
what’s included?
our fashion starter pack includes 9 photos + a ghost mannequin and our professional fashion stylists to perfectly convey the details and dynamism of your clothing. these assets are perfect for any application. ecommerce shop. social channels. print. catalogs. and more!
what if I don’t see the color or nail shape I need?
email hey@soona.co with reference photos of your desired look. we may be able to work some soona magic and provide your request! if your desired nail look is unavailable as a press on - book with our custom manicure service to achieve your shoot goals.
is product assembly included in styling?
stylists can unpack and spruce up your assembled products for shoot readiness. products or props that arrive in unassembled pieces will require our $79+ non-furniture assembly or $149+ furniture assembly service.
what if I need shots above the elbow? or want to feature other body parts?
for content that features anything more than hands (such as face. upper arms. torso. legs or feet) please book a full body model.
hand model shots can also be achieved with a full body model.
how many looks can the hair + makeup artist style during the shoot?
soona hair and makeup artists can accomplish up to two natural hair + makeup looks within one hour. (we can style + photograph one look about every 30 minutes.)
if your shoot goals require changing hair or makeup styles during the session be prepared to account for the extra styling time the artist needs to change the look.
if you have questions about your specific shoot needs + need duration suggestions email hey@soona.co.
what is A+ content?
any brand registered in the Amazon Brand Registry can now upgrade its product details page to include A+ content - formerly known as Enhanced Brand Content. this rich set of tools can improve sales by 5.6% as it allows you to supercharge your appearance in Amazon search and improve the overall conversion rate of each product details page on Amazon.
learn more on Amazon.com
do I need to join my shoot if I book a model?
yes! attendance is mandatory for all shoots with models. this is to ensure that you can give live feedback to the model(s) and we can capture your content just the way you need it.
I’m a nail product brand. how can I showcase my product on models?
to get your nail brand or product looking its best on a model - book with our custom manicure service. the model(s) will take your product to a local salon and have a professional nail tech apply your product before the shoot.
please prepare to send an extra set or two of your product. one for photographing. and another for our models to take to the nail salon.
How does a Shopify product description generator improve SEO rankings?
A Shopify product description generator improves SEO rankings by efficiently crafting unique and high-quality content tailored to each product. It enhances listings with informative descriptions, ensuring products stand out and align with Shopify’s preference for original and valuable content. It also strategically incorporates relevant keywords and phrases to optimize your product’s visibility and rankings within the Shopify ecosystem.
Which AI tool is recommended for creating compelling product descriptions on Shopify?
Many AI tools are available for creating compelling product descriptions on Shopify, each with its own set of strengths and weaknesses. Our recommendation is soona’s user-friendly and free Shopify product description generator.
What are the key elements of an effective Shopify product description?
The key elements of an effective Shopify product description are:
- Clear and descriptive title
- Compelling introduction
- Detailed product information
- Bullet points or lists
- High-quality product photos and videos
- Social proof or customer reviews
- Clear call to action
- SEO optimization
How do I write a good product description on Amazon?
Write a concise description that abides by Amazon’s guidelines while also setting your products apart from the rest. Focus on key benefits, highlight differentiators, and format with a bulleted list or two to make it scannable. Write product descriptions to outline attributes, advantages, and applications. Craft the keyword rich description with an appeal tailored to your target audience, emphasizing the distinctive selling propositions of the product.
How do I format text in Amazon description?
Format text in your Amazon description with bullet points, short sentences, and styling options like bold, italic, and underline. Use styling to highlight key selling points and important information.
Can you use AI to write product descriptions for Amazon?
Yes, you can use an AI powered tool to generate content and write AI Amazon product descriptions. Each AI writing tool has its own unique strengths and weaknesses. We recommend soona’s user-friendly and free Amazon product description generator.
How does an Amazon product description generator improve SEO rankings?
An Amazon product description generator tool streamlines the process to create unique and high-quality descriptions tailored to each product. It optimizes product listings for conversion rates and overall performance with informative descriptions, ensuring your products not only stand out but also align with Amazon’s guidelines for character limit and other parameters. It also incorporates relevant keywords and phrases to optimize your product visibility and rankings in Amazon search results.
What differentiates a high-quality product description on Amazon from a mediocre one?
A high quality Amazon product description is informative, engaging, and persuasive. It precisely outlines the product’s features and benefits while accentuating distinctive selling points. Conversely, a mediocre Amazon product description may be generic, lack essential details, and fail to effectively convey the product’s value.
How can I ensure AI-generated product descriptions on Amazon remain brand-consistent?
To make sure your AI Amazon product description is brand-consistent, establish explicit guidelines and standards for content creation. These guidelines should encompass aspects such as brand voice and tone, style, and messaging. You should also review and edit AI-generated content to align it with brand values and messaging, ensuring a cohesive and authentic representation. It can be time-consuming but it’s worth it!
How can I make sure AI-generated product descriptions are brand-consistent?
To ensure brand consistency when using AI-generated product descriptions, establish clear guidelines and standards for content creation. This can include guidelines for your brand’s tone of voice, style, and messaging—for example, you might have a casual, conversational tone as opposed to a formal, business tone. Additionally, it’s important to review and edit any content generated by AI to ensure it accurately reflects your values and messaging.
FAQs
you've got questions.
we've got the answers.
not seeing your question above? please email us at hey@soona.co and we will respond within 24 hours!
