welcome to the 2023

holiday hq

camera on a purple backdrop

we know the Black Friday/Cyber Monday season can sometimes be a 💩 storm. we’re here to make it more of a stroll through scattered showers under a 🌈.

we've enlisted our 🤝 friends and ecomm experts (some of the best in the biz!) to share tips + advice from past holiday campaigns. download our 🗓️ free holiday checklist and back by popular demand — our shiny new 🎄 holiday packs + trend sets.



don't let


f❄️ck up the


CEO & co-founder at Obvi
chief customer officer at Equilibria
founder at Ventana Ventures
co-founder and chief brand officer at Obvi

ask for holiday help. win free content.

how it works:

get @ us

share your holiday horror story or ask your burning holiday questions on soona’s Instagram or X (formerly Twitter) throughout the season.

get expert advice

our friends from some of the best brands will come to the thread to give you advice and support.

win free photos

we’ll be giving away free content + swag to our favorite horror stories + questions each week.

headphones about to get wrapped up for christmas